 Thomas G. Kenny, Director of Communications – With more than 17 years of marketing, public and media relations, conference planning and association management experience, Tom joined NASBA in April 1992. As a long time member of the Communications Department, he has served as NASBA’s Communications Specialist, Meeting and Conference Manager, Director of Public Relations and since 2002, Director of the department. Serving in various roles throughout his career at NASBA has afforded Tom the opportunity to work directly with many of the departments, gain a clear understanding of their products, know the market competition and see first-hand the vast growth and maturity of NASBA’s programs and services—all critical components of effective marketing and brand strategy. Prior to joining NASBA, Tom worked in the public relations arena for such names as KPMG, an international accounting firm, and Edelman and Associates, the world’s leading independent PR firm. A graduate of S.U.N.Y. Geneseo with a B.A. in Communications and Public Relations with a minor in Economics, Tom also holds an M.B.A. in Marketing from Middle Tennessee State University.
Meetings and Conferences
 Lori Curd, Meetings Coordinator – As Meetings Coordinator, Lori oversees, plans and executes all of the Meetings Division and NASBA conferences, Board of Directors meetings, committee meetings and special events. Organizing these events includes logistics research and site selection, contract negotiation, registration, hotel room block monitoring, budget management and on-site performance. One of the most satisfying parts of her position is traveling to sites and seeing it all come together. Prior to joining NASBA, Lori was the sole owner of Infinite Events, a private event planning firm where she implemented a marketing plan for her company and managed the marketing efforts for her clients. With more than nine years of event planning experience, Lori received her degree in Management from Purdue University.
Communications and Marketing
 Cassandra Gray, Communications Manager – With more than 10 years of experience, Cassandra oversees all The Meetings Division’s marketing and communications. Cassandra is responsible for managing the production of all print and e-publications, enhancing media relations, developing Web content, defining the brand strategy for the organization. A Nashville native, Cassandra attended Tennessee State University where she received a B.S. in Communications. Prior to joining NASBA, Cassandra worked as SE Region Client Manager with INROADS, Inc. In addition to her professional pursuits, she is passionate about community outreach by volunteering with the Nashville Rescue Mission, Home Mission Haven, Metro Public Schools and CABLE-Athena Awards Program.
Graphics Design
 Anthony Cox, Graphics Designer – Joining NASBA in August 2005, Anthony is an expert in graphic design. His design portfolio includes, but is not limited to: promotional materials newsletters, postcards, advertisements, emails, books, annual reports, brochures and conference materials. Prior to joining the Meetings Division, Anthony utilized his marketing expertise at America Service Group where he crafted proposals and promoted inmate health care through advertising campaigns featured in various print publications. Anthony began his career at the Tennessean as a page design and layout specialist. Anthony is an alumnus of Tennessee Technological University where he earned a B.S. in English-Journalism.
 Katrina Mitchell, Graphics Specialist – Katrina Mitchell joined the organization in October 2007. Prior to joining NASBA, Katrina gained seven years of design experience working in the advertising specialty business and with the Nashville Rescue Mission (NRM). As the sole designer and key member of the development team at NRM, Katrina was responsible for the creation and production of the mission’s newsletters, brochures and advertising campaigns—all used to promote awareness of the Nashville Rescue Mission. Katrina holds a B.F.A. in Graphic Design from Austin Peay State University.
Video and Audiovisual
 Ryan Hirsch, Communications Specialist – Ryan joined NASBA in 2004. Prior to joining the team, he worked for the WB Network in Atlanta, Georgia on the Emmy award winning talk show "ATL Insider." During that time span, he served as a production assistant for MTV-U (Viacom) and worked as an extra on the set of the box office hit “Stomp the Yard.” At NASBA, Ryan oversees all video production, the gamut of audio/visual needs for The Meetings Division, CPT and CPE conferences (lighting, audio recording, CD and DVD creation) and works closely with IT and IS programmers to continually improve and enhance NASBA's Web site. A graduate of Clark Atlanta University where he majored in Mass Media Arts with a concentration in Radio, Television and Film, Ryan also works in the music industry as an aspiring spoken word recording artist.
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